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WildAid野生救援『聽海淚牛』2021/04/27華山文創園區見面會花絮

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#你與惡的距離

聯廣傳播集團創意長狄運昌:「我們運用這獨特的眼妝與阿妹的眼神,代表海洋的哭泣和鯊魚的悲鳴,希望藉此喚起人們拒吃魚翅的行動。」創意發想來自 2020年「WildAid野生救援全球大使張惠妹aMEI 無翅婚宴」公益廣告視覺而創作!

#沒有買賣就沒有殺害
#聽海淚牛 #無翅婚宴 #世界無翅宣言
#拒絕魚翅 #保護鯊魚 #守護海洋

WildAid Taiwan 2019【張惠妹 aMEI-鯊魚篇】
https://youtu.be/I1Mm7dqfD3k


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WildAid’s mission is to end the illegal wildlife trade in our lifetimes. We envision a world where people no longer buy wildlife products such as shark fin, elephant ivory and rhino horn. While most wildlife conservation groups focus on protecting animals from poaching, WildAid works to reduce global consumption of wildlife products by persuading consumers and strengthening enforcement. With an unrivaled portfolio of celebrity ambassadors and global network of media partners, WildAid leverages nearly $200 million in annual pro-bono media support. Our message reaches up to 1 billion people every week. WildAid's strategy for achieving this goal is to reduce demand for these products using our slogan: When the Buying Stops, the Killing Can Too.
『世界無翅宣言 Global Shark Pledge』 https://www.globalsharkpledge.org
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